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BetVictor Takes Over Dart Sponsorship

BetVictor has announced a sponsorship agreement with the World Matchplay Darts championship that commences on July 20 in Blackpool.

Betfair had sponsored the event the past two years, but chose not to lend its name to this year’s championship. Betfair will instead sponsor the World Snooker Championships.

Prior to Betfair, SkyBet sponsored the world darts competition in 2010. For an entire decade previous to 2010, Stan James headlined the sponsorship duties of the World Matchplay Darts championship.

“These are very exciting times in the world of darts and after a magnificent World Championship and Premier League, we are delighted to lend our name to the BetVictor World Matchplay from the iconic Winter Gardens Blackpool,” BetVictor marketing director Karl Riley told eGR.


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Charles Rettmuller

Charles has been an avid poker player for a number of years, both live and online. He holds a degree in journalism and previously worked as a reporter for a Chicago-based newspaper. Charles joined the PokerUpdate team in early 2012 and writes daily news articles for the site.