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Caesars Mistakenly Sends Promo E-Mails to Self-Excluded Players

It’s been a long time coming, but the whiter than white shirt of the New Jersey online gambling world has just seen a speck of ketchup land on the lapel.

The stain has come courtesy of Caesars Interactive Entertainment (CIE) after they mistakenly sent promotional e-mails to players who had already self-excluded themselves from the site.

Player protection in the New Jersey online gambling space is paramount. It’s one of the main reasons why only three states have so far opened up their cyber borders and allowed online poker and gambling to flourish, and it’s one of the poison-tipped arrows that Sheldon Adelson and the Coalition to Stop Internet Gambling (CSIG) regularly fires at lawmakers voicing all that is good for the game.

CIE is the father of and players registering at the site have a wide range of options available to them if they believe they need protection from themselves, including a permanent ban, and temporary bans lasting one, two, three, or five months.

The ban is initiated either through the cashier or by contacting the company via telephone or e-mail. Players who are considering a tilt-induced permanent ban may choose to reconsider. Ticking this particular box means you won’t be able to set foot in a Caesars-owned property for life!

PokerUpdate reached out to CIE’s Vice President of Corporate Communications, Seth Palansky, to gauge his view on the ticking off and this is what he had to say:

“Yes, we accept the penalty and take full responsibility for our errors. The issue that caused our system to inadvertently target these patrons has been fixed and we have had no incidents since. We can assure the public that this lapse on our part was not an intentional targeting of these patrons, but simply a backend software issue that failed to properly scrub our database before certain mailings. We self-reported the matter to the DGE and regret the harm this incident may have caused.”

CIE were fined $10,000 by the DGE after one of the 250 self-excluded players who received the promotional e-mail reported the incident to authorities on 6 Oct., 2014.



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Lee Davy

Life can be viewed as the sum of the parts or the parts themselves. I believe in the holistic view of life, or the sum. When dealing with individual parts you develop whack-a-mole syndrome; each time you clobber one problem with your hammer another one just pops up.