The Las Vegas Sands Corp. initiated trademark infringement proceedings versus 35 website domains in a Nevada federal court on Friday alleging that the Asian sites are using the Sands’ registered trademark as well as Chinese characters that spell out the trademark.
The lawsuit claims that the websites are falsely leading Internet gamblers to believe that the sites are affiliated with Sands. The Plaintiff alleges that the offending sites clearly show “a skyline view of Marina Bay Sands Hotel in Singapore.”
Thirty-five separate domains are listed in the legal action, with Sands referring to them as “a network of Chinese language Internet websites” that are also available to U.S. gamblers, TheDomains.com reported. Most of the sites apparently funnel players to two online casinos.
The owners of the websites are unknown due to their registrations falling under a protection of privacy service provided by the likes of GoDaddy.com or Name.com. The lawsuit filed in the United States District Court for the District Of Nevada seeks to prevent the sites from the continued use of Sands’ trademark in addition to compensation for court costs, fees and damages.
Sands CEO Sheldon Adelson is behind an effort to wipe out the legalization of online wagering in the U.S. via the Coalition to Stop Internet Gambling, which he organized late last year. The lawsuit makes mention of that by stating that “the Defendants’ use of the SANDS Marks on the homepages of online casinos, even though unauthorized by Las Vegas Sands Corp., threatens to dilute and detract from Las Vegas Sands Corp.’s message and its efforts to stop the proliferation of online gambling.”