The Nevada Gaming Control Board officially granted an interactive gaming license to Gibralter-based operator, 888 Holdings. After a month long wait, 888 becomes the 21st licensee and the first foreign operator to gain this approval. Las Vegas Casino and 888 partner, Treasure Island, was also granted a interactive gaming license as well.
Over the past few months, 888 Holdings has formed partnerships and placed itself to become a power player in the United States market. The operator plans to continue its partnership with Caesars to launch a WSOP brand poker site in Nevada. Also, 888 Holdings plans to operate a poker website for the Treasure Island casino and is providing WMS Industries with gaming technology. 888 has officially set up a corporation in Delaware to start the first US network.
“888 has chosen Nevada as its first U.S. market, and we are hopeful that future developments will present even greater commercial opportunities for 888’s Nevada-facing business,” 888 CEO Brian Mattingley told the gaming commission.
The Nevada Gaming Control Board cited 888 Holdings success in developing technology for player security, age restrictions, and safe payment processing. The operator currently does most of its business in the UK market, but has placed itself in a position to find similar success in a young US market. Its partnership with a highly recognized brand (WSOP) and the general success of first movers points to major plans for the operator.
888 Holdings hopes to launch a site before the end of 2014 and will continue to work with its partners to test and develop technology. The Nevada Gaming Control Board and independent testing laboratories will have to make a final approval before any online gambling product launch.