The release of the Lottery Sit n’ Go offering at PokerStars last week under the title “Spin & Go” apparently has players at the world’s top poker site in quite a tizzy.
PokerScout reported that cash game player traffic fell 9% at PokerStars last week, a huge amount of players considering that the top site’s cash game player base typically hovers around 20,000. PokerStars’ current seven-day average of ring game players as reported by the foremost player traffic tallying site now sits at 17,500.
While operators of most poker sites would likely celebrate for days at a five-figure player average of that magnitude, 17,500 is low for PokerStars and the only explanation is that its loyal players have been checking out the action at the Spin & Go tables. With a shot at random jackpots that may reach $30,000, those players can hardly be blamed.
How about the rest of the online poker market?
As the calendar turns to fall, past history has shown that online poker players tend to get back in front of their computers after enjoying the summer months outdoors. That appeared to be the case last week as well, as worldwide poker sites overall showed a gain in player traffic at a two-to-one ratio. For every poker site that saw a decline in ring game player traffic, two sites showed positive results.
But despite that positivity, the effect of Spin & Go tasters putting cash game play on hold tilted cash player traffic numbers. The online poker industry as a whole dropped 2%.
Speaking of tilting, PokerStars’ sister site has seen its player numbers rise thanks to a promo of its own. Full Tilt vaulted into fourth place in player traffic rankings last week due to its Easy Bonus Promotion.
Full Tilt was the only site among the top ten worldwide to advance in the rankings. The bonus acceptance period expired Sunday, so we may soon see a dip in cash player traffic at Amaya’s no. 2 offering.
Anything new in the regulated U.S. market?
There is plenty of action in New Jersey, where WSOP.com is gaining on the Party Borgata Network and threatening to take over top dog status in the Garden State. Currently, Party Borgata holds an edge of 140-130 in a seven-day average of ring game players, but a new promotion at WSOP.com NJ may allow Caesars to soon lay claim to operating the state’s #1 poker site as it does in Nevada.
A contest awarding a trip for two to sunny Las Vegas is now underway for new player signups at WSOP.com NJ. All that’s required is a $25 deposit after opening a new account for a chance to win a vacation to everybody’s favorite U.S. gambling destination.
Over in California, the real-money launch of PrivateTable.com has yet to occur. My latest inquiry last week as to the delay was met with the following during a chat with a customer service representative:
We are currently testing our payment processing interface in preparation for our real money launch. We are only processing approved test transactions to make sure that everything is 100% tested and ready for you when we do go live with cash games.”
The same rep promised also that someone from management would get back to me with more information. Like the real-money launch, that too has apparently been delayed.