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Online Poker Market Sees First Month of Growth in Nearly Two Years

The online poker market has recorded its first rise in nearly two years, according to data from H2 Gambling Capital published in eGaming Review.

Gross gaming yield (GGY) in September reached €249 million, up 4.2% from the same period last year, while average cash and tournament player numbers were up 3.6% to 95,600.

H2 noted that the data would be affected by Full Tilt’s relaunch on November 6, and expects “further year-on-year growth throughout the final quarter of the year.”

Numbers, however, are still down from September 2010 because of Full Tilt and Absolute Poker’s closure on Black Friday. Compared to two years ago, average player numbers have slipped 9% and gross gaming yield has fallen 21.7%.

While all the buzz is around Full Tilt’s relaunch, trends are less positive. France’s poker market, crippled by a cumbersome tax structure, is on the decline as operators pull out left and right. The Italian market, meanwhile, has reached its nadir since the introduction of cash and casino games in June.

PricewaterhouseCoopers, who released a comprehensive industry report last year, estimates global annual growth in the gaming industry to be 9.2% between 2012 and 2015.



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