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Shortly after midnight Eastern Time Tuesday, Jason Somerville broke his own Twitch Poker record by attracting over 35,000 concurrent viewers to his live cast of the PokerStars WCOOP Event #7 final table.

The current king of poker live streaming, Somerville reached viewer ratings that are normally reserved for the top video game casters on Twitch, and was temporarily the most watched live show on that platform. It was indeed a great night for poker.

As usual, Somerville’s timing was impeccable — reaching the final table of a marquee online poker tournament as the WCOOP 2015 begins — just in time to generate a groundswell of interest in Stars’ showcase annual tournament series, Twitch, and his own projects.

The Video on Demand (VOD) of jcarverpoker’s performance in the $700 buy-in NLHE Progressive Knockout WCOOP event can be viewed in its entirety on his Twitch channel.

Recreational Poker Players Flock to Somerville’s Run It Up Show

All one has to do to measure whether casual poker players are tuning in to a Twitch Poker live cast is to look at the comments in the chat box. Once Somerville got down to the final two tables early Tuesday morning, the chat was dominated by questions like, Is this real money?

The answer to that question of course was, Yes, The Run It Up host was competing for a first place prize of roughly $100,000 plus multiple bounties.

Thanks to jcarver’s cast, PokerStars is likely to pick up thousands of new players this month who will participate in the site’s WCOOP satellite system, and Twitch Poker will probably see an increase in viewership along those lines as well.

Those are hefty achievements for two companies that made sponsorship commitments to Somerville earlier this year.

Jason Somerville WCOOP Final Table on Twitch

Twitch is Steamrolling YouTube Gaming

While Google’s recently launched YouTube Gaming struggles to find its stride amidst a clunky user interface that lacks a dedicated poker category, Amazon’s Twitch live streaming service has already established itself in the market.

Twitch’s entrepreneurial-friendly format is sparking a major coup among gamers who had been itching for a viable option to shift their focus from YouTube since that site began selective enforcement of intellectual property claims years ago.

Run It Up Reno Poker Event and DFS

Speaking of Twitch, the platform will be streaming the final table of the Run It Up Reno Poker Event in October. The six-day poker getaway and the final table Twitch cast will be hosted by Somerville

At 28 years of age, Jason Somerville has managed to maintain a steady pace of upwards momentum since his WSOP bracelet victory in June 2011. He has amassed nearly $6 million in total live and online tournament cashes while parlaying his broadcasting talents to become the most-watched poker live streamer on the planet.

To top it off, Somerville signed with Daily Fantasy Sports (DFS) giant DraftKings a few weeks ago — just in time for the start of the 2015 NFL regular season.

It appears that Twitch, PokerStars and DraftKings now have their own version of the Golden Boy, and his name is Jason Somerville.

David Huber

David Huber has been involved in the poker industry for more than a decade: initially as a professional online poker player and later as an editor, consultant, writer, and forum manager. Known as "dhubermex" online, David's poker-related work has been heavily published across numerous websites since 2004.