Share this on
Betsson Eyes Chinese Gaming License

Betsson, which reported a 14% increase in revenues but a 21% drop in operating income for the three months ended September, announced on an analyst call that the company is seeking a gaming license in China.

 “Currently there are almost no revenues from China and we do not expect significant revenues over the next year, but in the longer term it is a very interesting opportunity for us,” said Betsson chief executive Magnus Silfverberg.

 “We have been told that licences will be coming out in the next year or year-and-a-half, and we are positioning ourselves to get one of those, and doing what we think are the right measures in combination with our partner,” he added.

In February 2011, Betsson announced a joint venture in China with an undisclosed partner. The operator isn’t the only one expanding into the world’s most populated nation. BetVictor launched sports betting and casino operations last year, and will roll out mobile gaming in early 2013.

As Betsson preps the paperwork for its license application in China, the company is set to launch StarCasino, an online slots offering for the Italian market, in the first week of December. Betsson was awarded a license in Italy in February. The operator is also licensed in Denmark, Estonia and Malta.


Related Articles

Godwin Maidment